green is the new black: shifting to sustainable consumption habits in a consumerist world
By Yael Vink and Thaís Mota
These past weeks consumers have been bombarded by ads regarding Black Friday, a day which diametrically opposes the environmental and social justice movement. While activists fight for the reduction of waste and struggle against its impacts on the environment, capitalism perpetuates consumerist/toxic practices, fuelled by a simple element: absurdly low prices.